Joseph Keenan, Managing Director, BNY MELLON ASSET SERVICING

Joseph F. Keenan

Managing Director

Joe is responsible for several key segments within the Global Financial Institutions sector of BNY Mellon Asset Servicing including: North American Banks, Third Party Asset Managers; Non-Registered, Closed-End and Custody Only Mutual Funds, and Unit Investment Trusts. Joe is also the Global Head of the Exchange Traded Funds Services business and the President of BNY Mellon Illinois Trust Company. Joe has over twenty five years experience in the financial services industry. Prior to the merger of The Bank of New Company, Inc. and Mellon Financial Corporation, Joe joined The Bank of New York in 1985 in a customer service capacity for our mutual fund and unit investment trust company clients. He later served as the Bank's Business Manager for Mutual Fund Services in San Francisco and in 1998, Joe returned to the Wall Street headquarters to spearhead sales and marketing efforts for our Global Fund Services. In early 2000, he was named Global Product Manager of Exchange Traded Products at the Bank, responsible for all sales and marketing of the Bank's specialized services to meet the needs of the rapidly expanding Exchange Traded Fund marketplace. Joe has been interviewed by leading financial publications and websites including: The Wall Street Journal, Financial Times, The New York Times, American Banker, Pensions and Investments, Global Finance, Business 2.0,,, and Joe has a B.A. in English Literature and Communications from the University of Michigan, and an M.B.A. in Finance from New York University’s Stern School of Business.