7:15 AM
Registration and Breakfast for all Preconference Session Attendees
7:40 AM
Crowdfunding 101… A Preconference Discussion
For those new to the crowdfunding market or are looking to brush up on the latest please attend the preconference discussion. The 4 topics below will be discussed consecutively over the hour with questions to follow. Each individual discussion will also present a crowdfunding myth and bust it.

Joel Block

How it Works 101
• How do I get started? • How much can I raise? How long does it take? • Projected returns/risk you should expect • What services doesa crowdfunder provide for a developer? • Single project vs. blind pool offering • Routes to market • Comparing vs. other syndicated tructures • Benefits and pitfalls

Adam Hooper

CEO & Founder
Legal 101
• The Jobs Act • Solicitation…506(b) vs. (c) • Accredited vs. nonaccredited investors • Reg “A” public offering • Capital calls • What doesit mean if a state has a crowdfunding regulation? What does it mean if they didn’t? • Secured or unsecured • Documentation… What needs to be there? • What will a lawyer be helping you with? How much are you going to spend? • Investor issues you need to know

Kristen Young

Sullivan & Worcester LLP
Financing 101
• Equity structures • Debt structures • Blending with other financings • Crowdfunding’s place in the capital stack • Comparison vs. country club $$

Richard McCay

Tieback Realty Finance, Inc
The Developer Perspective 101: What Were the Hurdles you needed to Overcome for a Successful Crowdfunding Offering?
• What information did you provide the portal? • Why did you choose the portal you did? • Fees and structures • What were your post-fundraising responsibilities? • Comparisons with other financing methods • How much did you raise?

Mark Mascia

President & CEO
Mascia Development LLC
8:30 AM
Registration for all General Session Attendees, Breakfast continues…
8:55 AM
The Future of Crowdfunding… How Scalable is the Real Estate Crowdfunding Market?
• Will crowdfunding continue to grow? Evaluating the expansion of & economic factors behind the growth of crowdfunding • Using non-USplatforms • Real estate asset classes and riskier/bigger projects • Will more companies white label it? What are the risks? • Investor protections needed • Future of syndication and Non-Traded REITs in a crowdfunding atmosphere • You need funding to have a future… How is the $$ coming in? • New portal volume impact • New models on the horizon • Technology…What is improving?

Richard McCay

Tieback Realty Finance, Inc

Ryan Parkin

Managing Partner
Cress Capital LLC

Mark Solovy

Managing Director – Technology Finance Group
Monroe Capital

Rodrigo Nino

Prodigy Network

Nav Athwal

Founder & CEO

Bryan Smith

Chief Executive

Daniel Oschin

Chief Operating Officer
Shopoff Realty Investments, L.P.
9:55 AM
What do Crowdfunders See as the Traits of a Successful Sponsor & Why they Decide to take on a Specific Project
• What kind of business plan does a crowdfunding platform look for? • Crowdfunders as principals• Experience and track record • Cash Flow vs. projected income: What is key? • Skin in the game… How much equity do you need in the project? • Project and developer due diligence • Developer finances

Benjamin Hellweg

Head of Acquisitions
Home Partners of America

Alan Donenfeld

CityVest Capital

Tore Steen

CEO, Co-Founder
CrowdStreet, Inc.

William Skelley

Founder, Chairman & CEO

AdaPia d'Errico

Chief Marketing Officer
Patch of Land

Dan Graham

Head of Partner Relations
10:40 AM
Refreshments Courtesy of:

11:05 AM
Which Products/Asset Types Work in a Crowdfunding Environment?
• Value-added vs. stabilized transactions • Big deals & institutional quality buildings… Are they a big deal for the platforms? • Buying debt• Construction projects… Can the timeline fit? Is it a better choice to fund through blind pool vs. individual project? • 10 year and other long term product • Preferred equity

Justin Pierce

Founder & President
Snow Goose Homes

Joey Gabaldon

Ascenergy LLC

Mike Bednarski

Managing Partner
Broome Capital, LLC

Jay Hartman

Head of Investments

Phil Block

Senior Managing Director
Realty Mogul, Co.
11:50 AM
Comparing Routes to Market…
• What kind of $$ and effort is needed for each? • Why did you decide to go the way you did? • Can you use multiple routes for one deal?• Lead generation sites and their pluses + minuses • White label vs. Doing it yourself: Legal, costs, time • Did you use crowdfunding for your total fundraise or was it in conjunction with other methods? • Are you considering opening your platform to 3rd-parties? • Building your own platform… Why go direct? • Fee structures of different routes

Jay Massirman

Rivergate Companies

Brent Brague

Vice President of Sales
CrowdEngine, Inc.

Jerusha Thomas

Income Property Buyer

Harold Hofer

Chief Executive Uncle

Daniel Carter

Windmill Investments, LLC
12:35 PM
Lunch is served
Luncheon Roundtable Discussion Option: Meet and network with investors with similar interests… During the first morning of sessions all can sign up for these informal discussion on the following areas Debt, Hotels, Multifamily, Non-Traded REITs, Office & Industrial, Operating Companies, Retail, Single Family Homes.
1:35 PM
The Developers Due Diligence Perspective… Comparing the Major Platforms… Why did you Choose your Crowdfunder to Raise Capital?
• How did you find the platform? • Was broker/dealer affiliation a factor? • Did you consider/use a non-US platform? • Platform turnaround time • Due diligence practices from the platform side • Platform management model and experience • Fee comparisons • Did you look at some of the newer platforms? • Evaluating knowledge of, and experience in, securities industry• Tools for crowd-vetting • Process for onboarding investors • Costs of offering

Bob Sonnenblick

Sonnenblick Development, LLC

Al Bokhour

Bokhour Developments

Arik Lifshitz

DSA Property Group

Alex Sifakis

JWB Real Estate Capital

Andrew Broeren

Compass Residential, LLC

Chris Baker

Baker Empire LLC

Max Sharkansky

Managing Partner
Trion Properties
2:35 PM
SEC/FINRA & State Broker Dealer & Selling Regulations: What a Developer Needs to Know
• Broker/Dealer operator regulations • Enforcement actions to be aware of • Difference kinds of offerings • Making sure the platform you are using is compliant • Liquid net worth testing • Advertising restrictions • Capital raising under title 2 • Criminal actions that the SEC looks for • State regulations to be aware of • SEC and CFIRA best practices project • Unaccredited investor regulation update • Proposed Congressional changes… What is going to stick? • Areas of concern

Scott Purcell

Founder, CEO

DJ Paul

DJP&Co. Consultants & Advisors

Darryl Steinhause

DLA Piper

Mark McKeever

Director, Advisory, Regulatory Risk

Timothy White

Special Counsel
US Securities and Exchange Commission

Fred Bryant

Co-Founder and President
3:35 PM
Refreshments Courtesy of:

4:00 PM
Incorporating Equity Crowdfunding into your Capital Stack & the Comparison vs. Other Fund Raising from Investors
• What types of properties are being funded? • How high in the capital stack are crowdfunding & preferred investments? • Project valuationmultiples • Do investors have direct project ownership? • Calculating the LP profit (loss) participation • Calculating depreciation… At which level? • Offering both crowdfunding debt and equity on the same project • What are the terms and expected returns during hold and participation upon sale? • Treatment of excess cash flows • Hold period • Long term preferred equity • Conservative vs. Aggressive capital stacks with crowdfunding • Do you include alternative financing sources like new market historic tax credits and tax-exempt housing projects? • Sponsor’s equity structure … How much does the sponsor typically put in? Syndicate? The Crowd? • Promote & waterfalls on 60/40 vs. 80/20

John Balboni

Sullivan & Worcester LLP

Eli Braha

Managing Member & CEO
Berkley Aquisitions LLC

Mark Crawford

Crawford Park Financial Inc.

Ameet Amin

JOSS Realty Partners LLC

Leslie Lundin

Managing Partner
LBG Real Estate Companies, LLC

Mitch Paskover

Managing Principal
Trion Properties
5:00 PM
Success Stories… A Panel of Developers that Went From Fundraise Through Ultimate Exit
• Lifecycle of a deal • Return on equity • What did you learn the first time around? What would have you changed• What were some of the drawbacks of the process? • Are you looking to white label this time? • Who is responsible for what? • Monthly statement generation and distribution • Customer service practices and investor relationship dashboards and technology • Customer interface post fundraise • Valuation • Managing taxes, income and distributions • Who is responsible? Evaluating portal outsourcing • Legal & Compliance services • Refinancing and exit compared with traditional financing • If market conditions dictate can you delay project reimbursement • The second deal… Will there be one?

Scott White

Mainstreet Investments

Elvin Ames

Managing Member
Golden Eye Investments LLC

Kevin Burns

Grove Street Management

Doug Procunier

Business Analyst
HRS Communities

Brian Shniderson

Co-Founder and Principal
B&A Capital Partners
5:45 PM
Networking Reception
6:45 PM
Day One Concludes
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Event Specific Contacts for The Crowdfunding Forum for Real Estate


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